Sultra: The New Cult Of Beauty

Hello lovelies!  I am so excited to tell you all about an event I had the pleasure of attending earlier this week.  Thanks to my friend Melanie P., whom I recently reconnected with from college, I was invited to test out the latest and greatest from Sultra.

*check me out with my summer waves and the beautiful Melanie P*

Way up in the penthouse of the Thompson Hotel in NYC, Sultra hosted a launch event for their amazingly fabulous hair tools.  The bottom level literally had a physical breakdown of all their tools where I was given a wonderful tour and walk-thru on the history of Sultra and what sets their hair products apart from the others.  The upper level was transformed into a mini salon where Sephora stylists, along with celebrity hair stylist Omar Lopez, recreated everything from Victoria Secret runway waves to laser straight locks.  I was personally shown by my stylist, Monique, how I too could recreate that flawless salon look.  Using Sultra’s premier styling iron, The Slim Luxe, I was given a tutorial on making the perfect ringlets with a flat iron.  I’ve always been so fascinated on how this was done and swore up and down that I could never do it myself.  But Sultra has created such precise tools that any amateur like myself can give herself a professional hair style with ease.

Sultra specializes in making the most advanced blow dryers, styling irons, and hair potions that will completely rock your world.  Their styling irons feature the exclusive Kyocera Ceramic Technology (which not only mends your hair but provides optimal heat for longer lasting styles) and Patent-Pending Technology with Ionic and Ceramic Infrared Generators (which break down water molecules to cut drying time, heal and seal the cuticle, and lock in moisture for healthier looking hair) in their premier dryers.  So not only do their tools significantly reduce your styling time (a must for busy bees like myself), they actually protect and repair the hair which completely breaks the stigma that hot tools are damaging.  In addition to their tools are their fabulously smelling styling products that feature Sultra’s exclusive ThermaStress Complex- a unique blend of keratin, cystine and heat blocking ingredients that seal the cuticle and leave hair soft and manageable.  The scent of them literally makes me feel like I’m vacationing on an island.

After attending this event, I came to realize that Sultra had really thought of everything when they designed these tools.  From the convex/concave plates for creating the perfect curls, to the heat deflecting DuPont Rynite that keeps the exterior temperature of the body manageable, Sultra has created the ultimate in styling tools.  And with a two-year warranty included with all their products, you are guaranteed to enjoy these tools for quite some time.

For more information on the amazing technology and thought they’ve put into Sultra’s products (plus really awesome hair styling tips), visit Sultra.com.  And stay tuned in the next few months when the entire Sultra line will be available to the public at Sephora stores nationwide.  To check out which Sultra tools you can get your hands on right now, visit sephora.com.

Until next time lovelies…  xoxo